August 17, 2013
Caesars changing the Strip's iconic skyline, on-the-ground experience
Caesars Entertainment Corp. [recently] showed off its $550 million vision of urban renewal.
The casino operator is still seven months from finishing The Linq, which was designed as an eclectic urban streetscape suggested by New York City’s trendy Meatpacking District.
The project transforms an eastside Strip area between The Quad and Flamingo that until last year housed a dilapidated parking garage, an underused alleyway and a tiny casino favored by the beer pong crowd.
When it fully opens in February, The Linq’s open-air promenade will encompass 300,000 square feet of stylish retail offerings, trendy restaurants and hip entertainment venues, all anchored on its east end by a 550-foot-tall observation wheel.