For a guy who just recently learned how to answer and send an email, Michael Gaughan is about to have one of the most technologically advanced gaming operations in the city.

The South Point recently installed Bally Technologies’ iView Display Manager on 2,480 of the casino’s 2,600 slot machines. The system will be installed on the casino’s 120 bar-top machines by the end of the month.

The iView system offers both the South Point and its slot machine customers a variety of marketing features and options. Players, using a touchscreen slot machine display, can sit at the machines and order drinks, book show tickets and make reservations at South Point restaurants. The casino can market its events and offer various promotions through the system.

“There is a lot we can do with this system that we’ll be rolling out soon,” Gaughan said.

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