Finding Value Outside the Rio Alt-WSOP tourneys may be better bet for low-stakes players

The Poker Economy
OP-ED
Brand names serve an important purpose in our society. For consumers, they offer a simple shorthand that let’s you know about a product’s quality – or lack thereof – while at the same time providing a quick way to flaunt your status or hipness to the unwashed masses in our burgeoning consumer culture.
For businesses, brand names are just as important. Let your quality slip or make your product too ubiquitous and your value – both real and perceived – begins to slip. Make your product trendy or limit its availability and you’ll have customers clamoring at your door to get their hands on it.
With 57 events on the calendar, the WSOP is hardly as elitist as it was in the past, but that’s OK with the folks at Harrah’s because when it comes to poker, there is no substitute for a gold bracelet. Win an event and you join a still exclusive club that includes some of the greatest players in the world. Play your cards right, and the WSOP is a golden ticket to the top of the poker food chain. Bust out before the final table and you’ll still leave town with a great story for your friends.
For $1,500 you can play one WSOP tournament and take your chances against a single field of 3,000, or for the same money you can play five Venetian Deep Stack events against a combined field of about 2,400.
And that’s what makes the WSOP the brand when it comes to tournament poker. Win or lose, playing a WSOP event carries with it an inherent coolness that other poker players innately understand and respect. But if you’re a serious low-stakes player looking for a big summertime score in Vegas, there are actually much better options to consider outside the Rio.