Sorry, you can’t play … but keep sending us players

by , Oct 7, 2006 | 9:01 pm

From Empire Poker (the first online room to capture my loyalty, and Pokerati’s most ineffective affiliate campaign):

Dear dan michalski,

In light of the new reality about to come into force in the USA with the “Federal Unlawful Gambling Enforcement Act”, Empire Online has decided to stop accepting new real-money players from the USA. This will come into effect immediately upon President Bush signing the legislation.

We want to assure you that in spite of the changes rippling through our industry we intend to continue our business relationships with all our affiliates. We have been aware of the possibility of this happening for some time now and have taken steps to ensure that the necessary tools and personnel will be available to geo-target traffic from Europe and the rest of the World. There are many emerging markets and these changes provide us with a great opportunity to develop our business further and maximize affiliate profit.

Empire Online has been a market leader within the online gaming industry for many years now, and since our formation in 1998 we’ve evolved and adapted to numerous changes in what has always been a turbulent industry. Empire Online is a solid and stable company with huge resources at its disposal, and we will continue to deal with our partners in an honest and fair manner.

A partnership based on trust and integrity with a shared common goal, should be strong enough to last not only through the good times but also through the bad. We are open to new ideas and will do our best to support you during these uncertain times in any way we can.

Should you have any questions or concerns regarding the above, please do not hesitate to contact your account manager or our support team at

Yours sincerely,

Affiliate Team

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