Canadian Lottery Group to Open Regional Online Poker Room

by , Feb 23, 2010 | 9:30 am

The Atlantic Lottery Corporation, aka Loto Atlantique, plans to get into the poker business — bringing a new regional dynamic into play as it opens new online poker tables to citizens of New Brunswick, Nova Scotia, Newfoundland, and Labrador and Prince Edward Islands.

They already offer online lottery tickets, online bingo, sports betting, competitive crossword puzzles (for money), and online mini-golf. While we may want to balk at newcomers trying to get in on the international action with their own localized version of it, ALC could be an interesting group to watch. They’ve already got mobile platforms in play, partnerships with brick and mortar casinos, and have some quite different sorts of marketing ideas to the table. For example, currently spreading the viral word of ALC’s games is a money contest catering to those with social media prowess to get your dog featured on a lottery ticket.

Why do I think that no matter what does or doesn’t pass legislatively around the world in the next few years that online poker will look very different in the not-too-distant future? Kinda shocked that we haven’t yet seen the Spuds McKenzie of Poker.

RELATED: This comes in the wake of Quebec planning on its own provincial online poker set-up — an attempt to “cannibalize illegal gambling sites” — before (temporarily?) pulling the plug just last week at the frantic request of health officials fearing major addiction problems for certain Canadian hosers.

5 Comments to “Canadian Lottery Group to Open Regional Online Poker Room”

  1. Kevin Mathers

    Reading the article, it looked like Loto Quebec was ignoring the public health officials, still planning to have their site going live by Christmas.

  2. braydenmark

    Nice article, Would you like to be an online poker professional that makes huge income from simply just playing poker online?

  3. DanM

    Thank you, Brayden. I agree that it was a pretty well done post — solid single. I would like to make huge income blogging about poker online and playing the occasional Friday night tourney at the Venetian.

  4. Paul Collins

    Do you know if this happens if Canada will block us from playing on sites such as Full Tilt and Pokerstars, and we will only be able to play at their site? If so this will be horrible.

  5. DanM

    I do not know, Paul. I have not, however, heard plans of blocking other sites in Canada. You’ve got some time, though, to see how it shapes up … maybe they’ll take FTP points?